- Navigator
- Prospecting and Business Attraction

Download the White Paper (PDF)
Trade shows aren’t just networking events for economic developers—they’re high-impact opportunities to meet senior executives and decision-makers with real expansion and investment plans. But turning conversations into results requires more than showing up.
This practical guide walks you through a proven four-step process—from pre-event prospecting and on-site engagement to post-event follow-up and long-term strategy—helping you turn trade shows into powerful pipelines for business attraction and investment.
You’ll also get insider strategies from Camoin Associates’ ProspectEngage™ team, who have helped generate thousands of qualified leads at major global events, plus a bonus Trade Show Readiness Checklist to keep your team on track.
If you want to maximize ROI, attract high-quality prospects, and position your community as the solution businesses are searching for, this white paper is a must-read.