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Introducing the Most Powerful Version of ProspectEngage™ Yet
New Features. Enhanced Insights. Smarter Business Attraction.
In April 2025, we launched ProspectEngage™ 3.0, the most advanced version of our business attraction and lead generation platform to date. The updated version is now available to new subscribers and existing subscribers’ platforms will be automatically updated.
Take a more data-driven approach to your marketing, prospecting, and site selection strategies with these new features:
✅ County and State Rankings: Gain real-time insights into how your county compares nationally and target businesses in lower-ranked counties looking for better growth opportunities. Learn more.
✅ Industry-Level Data: Use industry data to refine your business recruitment strategies. Learn more.
✅ ProspectEngage™ Retail Dashboard: Leverage real-time data on 13,000+ retail chains and over 3,000 restaurant concepts to optimize recruitment strategies. Learn more.
🚀 Ready to Supercharge Your Economic Development Strategy?
Set up a meeting with our team to learn how ProspectEngage™ can transform your business attraction strategy.
County and State Rankings: A Game-Changer for Economic Development Marketing
Understanding how your county or state compares nationally is key to attracting business investment, corporate relocations, and industry expansions. Our comprehensive ranking system — covering over 3,000 counties and all 50 states — provides a powerful benchmarking tool to help you refine your economic development strategies.
How to Use It for Business Attraction
Benchmarking Against Competitor Regions
By comparing job growth, business formation, workforce trends, and tax climate with peer counties and states, you can:
- Identify top-performing competitors and analyze what’s working for them.
- Understand how to position your community against similar locations.
- Craft targeted marketing messages based on real economic indicators.
Example:
If a county in Georgia ranks similarly to one in Tennessee for business growth and workforce availability, an economic development organization in Georgia can examine which industries Tennessee is successfully attracting and develop marketing materials that position their county as a competitive alternative.
Identify Lower-Ranked Counties for Business Prospecting and Marketing Missions
Companies in underperforming counties may face workforce shortages, higher business costs, an adverse regulatory environment, or infrastructure challenges. This increases the likelihood that companies located in these counties that wish to expand will have to relocate and grow elsewhere. The new version of ProspectEngage™ can help you:
- Use ranking data to identify regions that may be losing business investment.
- Launch marketing campaigns and direct outreach to companies in these areas that spotlight your county’s business-friendly environment, workforce pipeline, and available real estate.
Example:
A top-ranked county in Texas can use ranking insights to target businesses in lower-ranked counties in neighboring states, positioning itself as a better location for business growth and expansion.
Refining Target Industry Recruitment Strategies
By analyzing high-ranking counties that have successfully attracted key industries, economic development organizations can develop customized recruitment strategies to bring in expanding businesses.
- Identify which counties are leading in advanced manufacturing, logistics, technology, and other industries.
- Compare business attraction strategies and align recruitment efforts accordingly.
- Target companies in lower-ranked counties looking for more competitive locations.
Example:
An economic development organization in South Carolina looking to expand its aerospace sector can analyze counties ranked highest in aerospace job creation and target lower-ranked counties in the Midwest for recruitment.
Strengthening Digital and In-Person Marketing Strategies
- Create compelling marketing content showcasing your county’s competitive advantages.
- Develop email campaigns and digital ads targeting businesses in lower-ranked counties.
- Use county rankings and comparative data in presentations to site selectors and corporate decision-makers.
Example:
A county in North Carolina looking to attract tech companies can compare its infrastructure, workforce, and business climate to a lower-ranked county in another state, using these insights in investment pitch decks.
📅 Set up a meeting with us today to learn how ProspectEngage™ can transform your business attraction strategy.
Industry-Level Data: Unlock Deeper Insights for Business Recruitment
Beyond overall county rankings, the new version of ProspectEngage™ includes detailed industry-level data, helping economic development organizations refine their business recruitment strategies using:
- Location Quotient (LQ) Analysis: Understand which industries have a competitive advantage in your county.
- NAICS Business Counts: Identify where key industries are concentrated and where gaps exist.
- Supply Chain Opportunities: Recognize underdeveloped industry clusters that could benefit from new business investment.
How to Use It for Business Attraction
Understanding Location Quotient (LQ) and Its Economic Significance
LQ measures how concentrated an industry is in your region compared to the national average. A high LQ (greater than 1.0) indicates industry specialization and supply chain advantages. A low LQ signals opportunities for business recruitment and industry diversification.
Example:
A county in Ohio with an LQ of 2.5 in Automotive Manufacturing can use this competitive advantage to attract suppliers from lower-ranked counties in other states.
Identifying Target Industry Gaps and Expansion Opportunities
- Compare NAICS business counts across counties to identify industry clusters.
- Determine which counties lack key suppliers and target them for business recruitment.
- Analyze workforce trends to align training programs with high-growth industries.
Example:
An economic development organization in Indiana may find that a neighboring county has a high concentration of precision metal fabrication businesses but not in Chemical Manufacturing, creating an opportunity to recruit chemical manufacturers into the region.
Using Data for Smarter Business Expansion and Retention Strategies
- Target business expansion opportunities from lower-ranked counties.
- Use LQ and NAICS business data to support local supply chain development.
- Benchmark against other counties to refine economic development policies.
Example:
A top-ranked logistics hub in Florida can analyze lower-ranked counties in the Midwest, identify transportation companies struggling with infrastructure challenges, and position Florida as a superior location for expansion.
📅 Set up a meeting with us to learn how ProspectEngage™ can help you identify and target industries with a competitive advantage in your community.
ProspectEngage™ Retail Dashboard: Data-Driven Retail and Restaurant Engagement for Economic Development
The ProspectEngage™ Retail Dashboard is a powerful new business attraction tool designed to help economic development organizations and local governments strategically identify, engage, and recruit retail and restaurant businesses to their communities.
This dashboard leverages real-time data on 13,000+ retail chains and over 3,000 restaurant concepts to provide you with data-driven insights, targeted outreach capabilities, and actionable market intelligence to supercharge your retail recruitment strategies.
Dashboard Integration with Business Engagement
The ProspectEngage™ Retail Dashboard empowers cities and economic developers to pinpoint high-potential retailers and restaurant brands that align with local market needs, economic growth strategies, and community preferences.
Key Features
Retailer and Restaurant Growth Intelligence
Identify businesses actively expanding in 2025 and brands seeking new markets.
Real Estate and Site Selection Data
Access detailed information on each retailer’s:
- Current store count and footprint
- Preferred real estate formats (e.g., malls, lifestyle centers, urban spaces, etc.)
- Minimum and maximum square footage requirements
- Geographic growth patterns (e.g., national, regional, or local expansion strategies)
Monthly Data Updates
Stay ahead of the curve with real-time updates on:
- Retail bankruptcies and financial challenges
- New store openings and expansion announcements
- Ownership changes and key leadership transitions
With this intelligence-driven approach, cities can proactively target businesses that align with local economic goals, fill retail gaps, and enhance consumer experiences.
Targeted Retail and Developer Engagement Strategy
With over 25 years of experience in economic development prospecting, Camoin Associates has built a proprietary national database of retailers and real estate developers. This ensures precise and effective business attraction efforts.
Multi-Channel Outreach Approach
- Curated Target Lists: Identify high-growth businesses primed for expansion in your market, with contact details for key real estate decision-makers.
- Initial Outreach and Market Introduction: Personalized emails and customized market profiles are sent to retailers and developers.
- Direct Engagement with Decision-Makers: Strategic phone outreach to assess interest and align business opportunities with retail site selection preferences.
- Ongoing Communication and Business Recruitment: Maintain continuous engagement by providing market insights, new developments, and tailored retail opportunities.
- Comprehensive Reporting: Track engagement metrics, providing detailed status reports, feedback, and actionable insights to refine recruitment efforts. By using ProspectEngage™ Retail Dashboard data, cities, and economic developers can expedite the site selection process, streamline retail recruitment, and attract national brands that match their economic development vision.
🔎 Looking to attract top-tier retailers and restaurants to your community?
Set up a meeting with us to learn how ProspectEngage™ can help you drive business attraction and retail investment in your region.
Are you ready to get started with the latest version of ProspectEngage™?
Contact Dillion Roberts, Director of ProspectEngage™:
P 518-899-2608, Ext. 110
E droberts@camoinassociates.com
Services
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Economic Development Strategic Planning
Economic Development Strategic Planning
Whether you’re developing a statewide, regional, or local strategic plan, Camoin Associates works with clients to set a vision and develop strategies that will support ambitious, but achievable, goals.
+ Comprehensive Economic Development Strategies (CEDS)
+ Downtown revitalization plans
+ Economic development strategic plans
+ Evaluation and benchmarking
+ Strategic visioning
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Workforce Development and Talent Retention
Workforce Development and Talent Retention
Camoin Associates can help you craft actionable workforce development and talent retention solutions to create a resilient labor pipeline, supporting equitable and inclusive economic growth.
+ Labor market analytics
+ Occupation and skills gap analysis
+ Career pathway mapping
+ Workforce pipeline development
+ Talent retention and attraction strategies
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Real Estate Development Analytics and Advisory
Real Estate Development Analytics and Advisory
We help communities and developers do it all — from uncovering opportunities and developing project concepts to finding funding and navigating all the complexities from start to finish.
+ Housing needs assessments and housing strategies
+ Market analysis
+ Development strategies
+ Brownfield redevelopment
+ Developer advisory services
+ Financial feasibility analysis
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Economic and Fiscal Impact Analysis
Economic and Fiscal Impact Analysis
To us, measuring the jobs, earnings, sales, and revenue is only the beginning. We take a holistic approach to economic and fiscal impact to tell the full story of what a project, industry, program, or development will do for the community.
+ Economic impact
+ Fiscal impact
+ Tax credit benefit/cost analysis
+ Tax Increment Financing (TIF)
+ District Improvement Financing (DIF)
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Prospecting and Business Attraction
Prospecting and Business Attraction
As an established global research and direct marketing company, we have a track record of customizing and implementing high-end, mission-critical research and marketing campaigns that exceed client expectations.
+ Trade show appointment scheduling
+ Geographic marketing missions
+ Foreign direct investment (FDI) attraction
+ Site selector outreach
+ LinkedIn lead generation
+ ProspectEngage™
+ ProspectEngage™ Promote digital marketing
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Industry Analytics and Strategy
Industry Analytics and Strategy
As leaders in research and data analysis, we use the most advanced and comprehensive economic data and tools to understand the supply chain, industry market trends, and sector needs, and unearth emerging opportunities.
+ Target industry and cluster analysis
+ Supply chain and trade gap analysis
+ Geographic competitiveness analysis
+ Site selection needs analysis
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Entrepreneurship and Innovation
Entrepreneurship and Innovation
We help clients identify, connect with, understand, and strengthen their entrepreneurial ecosystems. Our mission is simple: to build a more inclusive economy for the future by connecting and inspiring the entrepreneurs of today — and tomorrow.
+ Startup ecosystem assessment and action planning
+ Equitable entrepreneurship strategies: Breaking down barriers
+ Entrepreneurship metrics tracking and evaluation
+ Market research and intelligence
+ Small business outreach and resource centers
+ Policy and code assessment and outreach
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Business Retention and Expansion
Business Retention and Expansion
Economic development is built on connections, and our custom business engagement solutions help you make those connections — from business retention to business attraction.
+ Business visitation process creation and set up
+ Logistical and technology support
+ Follow up plans and strategy development